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	<title>AVE Consulting &#187; WIC</title>
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		<title>10th Annual Women in Consulting (WIC) Survey Reveals Strong Optimism as Best Practices Generate More Revenues for Consultants</title>
		<link>http://aveconsulting.com/blog/2011/11/06/10th-annual-women-in-consulting-wic-survey-reveals-strong-optimism-as-best-practices-generate-more-revenues-for-consultants-2/</link>
		<comments>http://aveconsulting.com/blog/2011/11/06/10th-annual-women-in-consulting-wic-survey-reveals-strong-optimism-as-best-practices-generate-more-revenues-for-consultants-2/#comments</comments>
		<pubDate>Mon, 07 Nov 2011 06:34:58 +0000</pubDate>
		<dc:creator>AVE Consulting</dc:creator>
				<category><![CDATA[AVE News]]></category>
		<category><![CDATA[Avery Horzewski in the News]]></category>
		<category><![CDATA[WIC]]></category>
		<category><![CDATA[Women in Communication]]></category>

		<guid isPermaLink="false">http://aveconsulting.com/blog/?p=328</guid>
		<description><![CDATA[San Jose, CA – October 24, 2011—While the two-year worldwide recession has devastated many businesses, results from the 10th annual Best Practices and Compensation Survey by Women in Consulting (WIC), a collaborative community of professional consultants and small business owners, offers proof that optimism about opportunities for the next 12 months is strong and following [...]]]></description>
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				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Faveconsulting.com%2Fblog%2F2011%2F11%2F06%2F10th-annual-women-in-consulting-wic-survey-reveals-strong-optimism-as-best-practices-generate-more-revenues-for-consultants-2%2F&amp;source=averyh&amp;style=normal&amp;b=2" height="61" width="50" /><br />
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<p><strong><a href="http://aveconsulting.com/blog/wp-content/uploads/2010/09/WIC_logo_W_only_201Coated.jpg"><img class="alignleft size-thumbnail wp-image-213" title="WIC_logo_W_only_201Coated" src="http://aveconsulting.com/blog/wp-content/uploads/2010/09/WIC_logo_W_only_201Coated-150x150.jpg" alt="" width="150" height="150" /></a>San Jose, CA – October 24, 2011—</strong>While the two-year worldwide recession has devastated many businesses, results from the 10th annual Best Practices and Compensation Survey by <a href="http://www.womeninconsulting.org/" target="_blank">Women in Consulting (WIC)</a>, a collaborative community of professional consultants and small business owners, offers proof that optimism about opportunities for the next 12 months is strong and following multiple best practices helps consultants earn much more.</p>
<p><span id="more-328"></span>“For the majority of those surveyed, business momentum continues and their optimism for the next 12 months grows unabated,” said WIC President Avery Horzewski. “Following best practices, like increasing the ways in which you network, outsourcing to other experts, and being price smart, is the surest way to grow a consulting business.”</p>
<p>Key findings show gross revenues climbed eight percent over last year. Median net revenues, after paying subcontractor fees, rose 16 percent. The past 12 months’ strong revenue growth is credited to more available work, a greater use of subcontractors, and an emphasis on using the full spectrum of best practices to attract and retain clients, survey respondents report.</p>
<p>“There’s a very strong uptick in requests for services across the board and the ability to pay for them. More cash is available and clients are less paralyzed by fear of the unknown and are quicker to decide,” said Emily Hall, president of Olive Grove Consulting of Belmont, CA, whose business more than doubled since last year.</p>
<h2>Revenues Climb for Many</h2>
<p>Survey responders nationwide reveal compensation increases:</p>
<ul>
<li>57 percent of survey participants saw a revenue increase during the past 12 months</li>
<li>Median gross revenue in 2011 was $130,000, up eight percent from $120,000 in 2010</li>
<li>Median net revenue was $117,000, up 16 percent from $101,000 in 2010</li>
<li>Median gross revenue among the top 20 percent of earners rose eight percent to $325,000 after holding stable for the past two years</li>
<li>Median net revenue among the top 20 percent of earners jumped 10 percent to $270,000, up from $245,000 in 2010</li>
<li>Hourly rates have rebounded, after dropping significantly in 2009, and are the highest in the history of the survey—topping at $150</li>
</ul>
<p>“While the business climate is still tough for some, the majority are experiencing steady improvement with some even reporting explosive growth during the past year,” Horzewski said.</p>
<p>Consultants’ optimism that the economic turnaround is happening is clear, as 60 percent anticipate more revenues in the coming 12 months. This represents a significant shift from attitudes in 2009, when only 35 percent expected increased revenues. Optimism even reigns among surveyed consultants who experienced decreased revenues during the past 12 months, as 61 percent of them expect to earn more revenue next year.</p>
<p>“There is a lot more work this year. My telephone is ringing off the hook,” said Sue Raisty-Egami, president of Sure Product Consulting of Los Gatos, CA.</p>
<h2>Best Practices Generate New Business</h2>
<p>Use of social media continues to be pervasive with LinkedIn far ahead in usefulness for generating new business compared with other networking tools, followed by online communities. Facebook slipped in popularity slightly with 67 percent of respondents counting it among must-use networking and communication tools.</p>
<p>While networking and communicating have always been top ways to grow a consulting business, the combination of many best practices is how top earners are pulling in much more new business and retaining clients.</p>
<p>To grow a consultancy, survey respondents recommend following a variety of best practices, such as broadening networking beyond traditional in-person events and forming collaborations, partnerships, and joint ventures with consultants whose expertise complements your own.</p>
<p>Use of subcontractors is also recommended. Among those surveyed, 70 percent employ subcontractors—an increase of 10 percent over last year’s survey. Meanwhile, among the top 20 percent of earners, 90 percent of them report relying on subcontractors to grow their businesses.</p>
<p>A December 7th webinar detailing the survey results is complimentary for WIC members and $30 for nonmembers. To attend, register online at www.womeninconsulting.org. A free summary of the 2011 WIC Best Practices and Compensation Survey is available on the WIC website, and detailed findings are available online exclusively to WIC members.</p>
<h2>About WIC</h2>
<p>Women in Consulting (WIC) is a vibrant, diverse, and powerful community of consultants and small business owners working to build strong businesses. Founded in the San Francisco Bay Area in 1998, WIC provides its 400+ members and affiliates a forum to connect and share with like-minded professionals. Established as a nonprofit, collaborative community to foster successful businesses for its members, WIC sponsors programs and activities to help members network, improve their skills, and thrive even in a tumultuous economic climate, and also provides consulting leadership and support to the community at large.</p>
<p>For more information</p>
<ul>
<li>Visit our <a href="http://www.womeninconsulting.org/" target="_blank">website</a></li>
<li>Follow us on <a href="http://twitter.com/wiconsult" target="_blank">Twitter</a></li>
<li>Chat with us on our <a href="http://blog.womeninconsulting.org/" target="_blank">blog</a></li>
<li>Become a fan on <a href="http://www.facebook.com/womeninconsulting" target="_blank">Facebook</a></li>
<li>Join our <a href="http://www.linkedin.com/groups?gid=1822&amp;trk=hb_side_g" target="_blank">LinkedIn group</a></li>
<li>Email <a href="mailto:info@womeninconsulting.org">us</a></li>
</ul>
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		<title>Women in Consulting (WIC) Announces Second Quarter 2010 Events</title>
		<link>http://aveconsulting.com/blog/2010/04/01/women-in-consulting-wic-announces-second-quarter-2010-events/</link>
		<comments>http://aveconsulting.com/blog/2010/04/01/women-in-consulting-wic-announces-second-quarter-2010-events/#comments</comments>
		<pubDate>Fri, 02 Apr 2010 05:41:31 +0000</pubDate>
		<dc:creator>AVE Consulting</dc:creator>
				<category><![CDATA[AVE News]]></category>
		<category><![CDATA[Avery Horzewski]]></category>
		<category><![CDATA[WIC]]></category>
		<category><![CDATA[Women in Consulting]]></category>

		<guid isPermaLink="false">http://aveconsulting.com/blog/?p=181</guid>
		<description><![CDATA[Full Calendar of Programs Designed to Guide Members on Proven Business Strategies from Leading Business Experts San Jose, CA – March 31, 2010—Women in Consulting (WIC), a collaborative community of professional consultants and small business owners, today announced its second quarter 2010 programs, including webinars, in-person events, and seminars throughout the Bay Area. Events slated [...]]]></description>
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				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Faveconsulting.com%2Fblog%2F2010%2F04%2F01%2Fwomen-in-consulting-wic-announces-second-quarter-2010-events%2F&amp;source=averyh&amp;style=normal&amp;b=2" height="61" width="50" /><br />
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<h2 style="text-align: left;">Full Calendar of Programs Designed to Guide Members on Proven Business Strategies from Leading Business Experts</h2>
<p><strong><img class="alignleft size-full wp-image-153" title="wic-w-only" src="http://aveconsulting.com/blog/wp-content/uploads/2010/01/wic-w-only.jpg" alt="wic-w-only" width="67" height="67" />San Jose, CA – March 31, 2010—</strong><a href="http://www.womeninconsulting.org/" target="_blank">Women in Consulting (WIC)</a>, a collaborative community of professional consultants and small business owners, today announced its second quarter 2010 programs, including webinars, in-person events, and seminars throughout the Bay Area.</p>
<p><span id="more-181"></span>Events slated for the second quarter include:</p>
<ul>
<li><em><strong>April 7, 11:00am – 12:00pm:</strong></em><em> “</em><em>Play Like the Big Guys: Great Productivity Tools for the Well-Connected Consultant</em>,” presented by Denise Brosseau, founder of the Brosseau Group (Webinar)</li>
<li><strong>April 12, 11:30am – 1:00pm:</strong> “<em>Boost Your Income with e-Commerce: Getting Started in Four Easy Steps</em>,” presented by Christy Hubbard (South Bay Networking Luncheon, Los Gatos Lodge, Los Gatos)</li>
<li><strong>April 14, 11:30am – 1:30pm: </strong><em>“Getting Famous,”</em> with Dennis Erokan, creator of the Bay Area Music Award (Bammies) and CEO of Placemaking Group (East Bay Meeting, Pyramid Ale House, Walnut Creek)</li>
<li><em><strong>April 15, 6:00pm – 8:30pm:</strong></em><em> “</em><em>Accomplishing More with Less: Five Productivity Principles for the Digital Age</em>,” with Pierre Khawand, founder of People-OnTheGo (General Monthly Meeting, Quadrus Center, Menlo Park)<strong></strong></li>
<li><strong>April 28, 5:30pm – 7:30pm</strong>: San Francisco Networking and Best Practices Meeting (San Francisco)</li>
<li><strong>May 5, 11:00am – 12:00pm:</strong> “<em>Taking the Plunge: Becoming an Approved Vendor,” </em>with Sandy Thorpe, principal Blue Sky Consulting (Webinar)</li>
<li><strong>May 10, 11:30am – 1:00pm:</strong> “<em>Best Practices for Life/Work Balance</em>,” facilitated by Angel Rampy and Jennifer Berkley (South Bay Networking Luncheon, Los Gatos Lodge, Los Gatos)</li>
<li><strong>May 12, 11:30am – 1:30pm: </strong><em>“Social Networking: It Works for Business!” </em>with Ann Evanston, one of the Bay Area’s top influencers on Twitter (East Bay Meeting, Pyramid Ale House, Walnut Creek)</li>
<li><strong>May 17, 8:</strong><strong>00am – 2:00pm: </strong>“Generating Business via Social Media,” a collaborative presentation by Jeff Widman and Amy Bruegmann from BrandGlue.com; Tatyana Kanzaveli, a social media CRM consultant; and David Stevens, programs and events manager for the Mountain View Chamber of Commerce (Workshop, Biltmore Hotel, Santa Clara)</li>
<li><strong>May 20, 6:00pm – 8:30pm:</strong> “<em>Entity Selection and Tax Implications for the Consultant</em>,” by Katie Phetteplace, Esq., partner at Starr Finley, LLP (General Monthly Meeting, Michael’s at Shoreline, Mountain View)</li>
<li><strong>May 26, 5:30pm – 7:30pm:</strong> San Francisco Networking and Best Practices Meeting (San Francisco)</li>
<li><strong>June 1, 12:</strong><strong>00pm – 1:30pm:</strong> Peninsula Quarterly Networking Meeting (Luncheon, Devino’s, Belmont)</li>
<li><strong>June 2, 11:</strong><strong>00am – 12:00pm:</strong> “Improve Business Success by Reading—and Understanding—Financial Statements,” by Renee Daggett, CEO of Admin Books (Webinar)</li>
<li><strong>June 9, 11:30am – 1:30pm: </strong><em>“Be Yourself, Everyone Else Is Already Taken,” </em>with Mike Robbins, bestselling author (East Bay Meeting, Pyramid Ale House, Walnut Creek)</li>
<li><strong>June 14, 11:30am – 1:00pm:</strong> “<em>30-Day Social Media Plan</em>,” facilitated by Elaine Starling (South Bay Networking Luncheon, Los Gatos Lodge, Los Gatos)</li>
<li><strong>June 17, 6:00pm – 8:30pm:</strong> “<em>Adaptability: How to Survive Change You Didn’t Ask For</em><em>,</em>” with MJ Ryan, change expert and best-selling author (General Monthly Meeting, Quadrus Center, Menlo Park)</li>
<li><strong>June 23, 5:30pm – 7:30pm:</strong> “<em>Business Love Letters: How to Deepen Client Relationships and Set Yourself Apart from the Crowd,” </em>presented by Tresa Eyres and Janet Gallin (San Francisco Meeting, San Francisco)</li>
</ul>
<p>WIC events are interactive and provide participants with timely business advice and best business practices. They also serve as a forum for exchanging business ideas and networking with speakers and other consultants.</p>
<p>New for 2010 is a Member Orientation held before all General Meetings on the third Thursday of every month at 5:30pm, either at Quadrus in Menlo Park or Michael’s at Shoreline in Mountain View. This Member Orientation is the perfect opportunity for new, veteran, and prospective members to learn about WIC, its programs, and how to take advantage of the numerous benefits offered to members. Each session covers:</p>
<ul>
<li>Member benefits</li>
<li>Procedures, processes, and overall structure</li>
<li>Available tools and how best to access them</li>
<li>Ways for members to increase their exposure within the WIC community for optimum networking</li>
<li>Pro bono opportunities within WIC that help deepen members’ WIC connections</li>
</ul>
<p>“Our current and prospective members look to WIC to provide engaging and thoughtful meetings and seminars that meet their business needs,” said Avery Horzewski, president of WIC.  “I’m thrilled with the diverse program offerings and the caliber of speakers our programs team is developing this year. I’m equally excited about the new Member Orientation program created by the membership team and look forward to expanding it to our satellite groups and online community via a webinar format later in 2010.”</p>
<p>For a complete list of upcoming WIC networking opportunities, meetings, workshops, webinars, and other events, visit the <a href="http://www.womeninconsulting.org/site/c.jhLOK0PELoF/b.4279739/k.4A1A/Consulting_events_and_meets_for_members_and_guests_in_San_Francisco_Bay_Area.htm">WIC website</a>.</p>
<h2><span><span>About WIC</span></span></h2>
<p><span><a href="http://www.womeninconsulting.org/" target="_blank">Women in Consulting (WIC)</a> is a vibrant, diverse, and powerful community of consultants and small business owners working to build strong businesses. Founded in the San Francisco Bay Area in 1998, WIC provides its 400+ members and affiliates a forum to connect and share with like-minded professionals. Established as a nonprofit, collaborative community to foster successful businesses for its members, WIC sponsors programs and activities to help members network, improve their skills, and thrive even in a tumultuous economic climate, and also provides consulting leadership and support to the community at large. </span></p>
<p><span>For more information</span></p>
<ul type="disc">
<li><span>Visit our <a href="http://www.womeninconsulting.org/" target="_blank">website</a> </span></li>
<li><span>Follow us on <a href="http://twitter.com/wiconsult" target="_blank">Twitter</a></span></li>
<li><span>Chat with us on our <a href="http://blog.womeninconsulting.org/" target="_blank">blog</a> </span></li>
<li><span>Become a fan on <a href="http://www.facebook.com/womeninconsulting" target="_blank">Facebook</a> </span></li>
<li><span>Join our <a href="http://www.linkedin.com/groups?gid=1822&amp;trk=hb_side_g" target="_blank">LinkedIn group</a> </span></li>
<li><span>Email <a href="mailto:info@womeninconsulting.org">us</a> </span></li>
</ul>
<p><span><span><span><span><strong>Press Contact:<br />
</strong>Renee Maler<br />
PhilosophyPR + Marketing<br />
for Women in Consulting<br />
925.968.9495<br />
<a href="mailto:renee@philosophypr.com"><strong>renee@philosophypr.com</strong></a> </span></span></span></span></p>
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		<title>Women in Consulting (WIC) Offers New Mentoring Program</title>
		<link>http://aveconsulting.com/blog/2010/03/25/women-in-consulting-wic-offers-new-mentoring-program/</link>
		<comments>http://aveconsulting.com/blog/2010/03/25/women-in-consulting-wic-offers-new-mentoring-program/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 23:12:04 +0000</pubDate>
		<dc:creator>AVE Consulting</dc:creator>
				<category><![CDATA[AVE News]]></category>
		<category><![CDATA[Avery Horzewski]]></category>
		<category><![CDATA[WIC]]></category>
		<category><![CDATA[Women in Consulting]]></category>

		<guid isPermaLink="false">http://aveconsulting.com/blog/?p=169</guid>
		<description><![CDATA[WIC Mentoring Program Provides Members with Intensive Workshop to Support Members’ Long-Term Business Growth and Strategy  San Jose, CA – March 23, 2010—Women in Consulting (WIC), a collaborative community of professional consultants and small business owners, today announced the launch of its spring WIC Mentoring Program as part of the organization’s commitment to supporting the [...]]]></description>
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<h2><span>WIC Mentoring Program Provides Members with Intensive Workshop to Support Members’ Long-Term Business Growth and Strategy </span></h2>
<p><strong><span><img class="alignleft size-full wp-image-153" title="wic-w-only" src="http://aveconsulting.com/blog/wp-content/uploads/2010/01/wic-w-only.jpg" alt="wic-w-only" width="67" height="67" />San Jose, CA – March 23, 2010—</span></strong><span><a href="http://www.womeninconsulting.org/" target="_blank">Women in Consulting (WIC)</a>, a collaborative community of professional consultants and small business owners, today announced the launch of its spring WIC Mentoring Program as part of the organization’s commitment to supporting the full lifecycle of consultants. A new member benefit, the program is designed to provide guidance and best business practices to WIC members who are interested in improving their marketing and business management processes and skills.</span></p>
<p><span><span id="more-169"></span>By leveraging a webinar format, the WIC Mentoring Program—delivered by WIC board member Jan Richards and special initiatives chair Desiree Lehrbaum—is available free of charge to WIC members nationwide from March 24 to April 28, 2010. The Web-based meetings are held weekly for one hour, and then supplemented by thirty-minute one-on-one mentoring calls in the final weeks of the program. </span></p>
<p><span>Over the course of six weeks, participants gain business-building insights into five core areas:</span></p>
<ul>
<li><strong><span>Marketing:</span></strong><span> participants create or clarify their greatest opportunities for current and future business, define best service delivery models, and identify their target customers and the solutions they will provide</span></li>
<li><strong><span>Business development: </span></strong><span>this component covers writing a marketing script, networking role playing, and maintaining marketing momentum<strong></strong></span></li>
<li><strong><span>Vision setting:</span></strong><span> participants learn ways to clarify, strengthen, and work toward the vision of business success they hold<strong></strong></span></li>
<li><strong><span>Action planning:</span></strong><span> this focus area shows participants how to turn their visions into plans, actions, and results<strong></strong></span></li>
<li><strong><span>Process streamlining: </span></strong><span>mentors and participants delve into a root cause analysis for recurring problems in their businesses, and identify opportunities to improve processes, allowing them to produce greater results more easily<strong></strong></span></li>
</ul>
<p><span>“With so many highly accomplished business professionals within our membership, it just makes sense to tap into that business savvy through a mentoring program to our broader membership,”<strong> said WIC President, Avery Horzewski</strong>. “We first introduced the concept of a mentoring program as a pilot late last year and received overwhelmingly positive results. This valuable new program clearly serves an important need, especially for newer consultants, and complements nicely our <a href="http://www.womeninconsulting.org/site/c.jhLOK0PELoF/b.4385095/k.9754/Leaders_Network.htm" target="_blank">Leaders Network program</a> that provides a forum for senior consultants.”</span></p>
<p><span>Mary Edmunds, a consultant specializing in information technology and a WIC member who participated in the pilot program, added, “Not only did I learn specific skills, but I felt more focused on my business and more motivated to actually get past hurdles and get things done.”</span></p>
<p><span>The new WIC Mentoring Program will be offered twice each year, in Spring and Fall. Fall dates will be determined later this year. For more information on WIC and its programs, please visit </span><span><a href="http://www.womeninconsulting.org/" target="_blank">http://www.womeninconsulting.org/</a>.</span></p>
<h2><span><span>About WIC</span></span></h2>
<p><span><a href="http://www.womeninconsulting.org/" target="_blank">Women in Consulting (WIC)</a> is a vibrant, diverse, and powerful community of consultants and small business owners working to build strong businesses. Founded in the San Francisco Bay Area in 1998, WIC provides its 400+ members and affiliates a forum to connect and share with like-minded professionals. Established as a nonprofit, collaborative community to foster successful businesses for its members, WIC sponsors programs and activities to help members network, improve their skills, and thrive even in a tumultuous economic climate, and also provides consulting leadership and support to the community at large. </span></p>
<p><span>For more information</span></p>
<ul type="disc">
<li><span>Visit our <a href="http://www.womeninconsulting.org/" target="_blank">website</a> </span></li>
<li><span>Follow us on <a href="http://twitter.com/wiconsult" target="_blank">Twitter</a></span></li>
<li><span>Chat with us on our <a href="http://blog.womeninconsulting.org/" target="_blank">blog</a> </span></li>
<li><span>Become a fan on <a href="http://www.facebook.com/womeninconsulting" target="_blank">Facebook</a> </span></li>
<li><span>Join our <a href="http://www.linkedin.com/groups?gid=1822&amp;trk=hb_side_g" target="_blank">LinkedIn group</a> </span></li>
<li><span>Email <a href="mailto:info@womeninconsulting.org">us</a> </span></li>
</ul>
<p><span><span><span><span><span style="COLOR: #ff0000"><span> </span></span><strong>Press Contact:<br />
</strong>Renee Maler<br />
PhilosophyPR + Marketing<br />
for Women in Consulting<br />
925.968.9495<br />
<a href="mailto:renee@philosophypr.com"><strong>renee@philosophypr.com</strong></a> </span></span></span></span></p>
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		<title>Women in Consulting (WIC) Names 2010 Board of Directors: Avery Horzewski Named New President</title>
		<link>http://aveconsulting.com/blog/2010/01/26/women-in-consulting-wic-names-2010-board-of-directors-avery-horzewski-named-new-president/</link>
		<comments>http://aveconsulting.com/blog/2010/01/26/women-in-consulting-wic-names-2010-board-of-directors-avery-horzewski-named-new-president/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 15:53:44 +0000</pubDate>
		<dc:creator>AVE Consulting</dc:creator>
				<category><![CDATA[AVE News]]></category>
		<category><![CDATA[Avery Horzewski]]></category>
		<category><![CDATA[WIC]]></category>
		<category><![CDATA[Women in Consulting]]></category>

		<guid isPermaLink="false">http://aveconsulting.com/blog/?p=160</guid>
		<description><![CDATA[San Jose, CA – January 26, 2010—Women in Consulting (WIC), a collaborative community of professional consultants and small business owners, today announced its 2010 Board of Directors. The all-volunteer Board is comprised of some of the best minds in consulting and includes some key reappointments of WIC’s senior leadership. The new board is focusing its [...]]]></description>
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<p><strong><span><img class="alignleft size-full wp-image-153" title="wic-w-only" src="http://aveconsulting.com/blog/wp-content/uploads/2010/01/wic-w-only.jpg" alt="wic-w-only" width="67" height="67" />San Jose, CA – January 26, 2010—</span></strong><span><a href="http://" target="_blank">Women in Consulting (WIC), </a>a collaborative community of professional consultants and small business owners, today announced its <a href="http://www.womeninconsulting.org/site/c.jhLOK0PELoF/b.4496177/k.BF75/Board_of_Directors.htm" target="_blank">2010 Board of Directors</a>. The all-volunteer Board is comprised of some of the best minds in consulting and includes some key reappointments of WIC’s senior leadership.</span></p>
<p><span>The new board is focusing its efforts on adding to and strengthening the wide range of programs and benefits that WIC offers its innovative community of consultants. With an emphasis on social media and even more robust mentoring programs, webinars, and events, the board is committed to ensuring that WIC remains the leading go-to resource for </span><span>its members and affiliates throughout the United States.</span></p>
<p><span>“I’m honored and excited to work closely with such a high-caliber leadership team as we continue to grow and strengthen WIC and the programs we offer our members,” Horzewski commented. “The organization is dedicated to supporting consultants of every experience level, so they have what they need to grow their businesses even in an uncertain economic climate.”<span id="more-160"></span></span></p>
<h2><span>The 2010 WIC Board of Directors Includes:</span></h2>
<p><span><strong>President—Avery Horzewski</strong> steps up as president after serving as WIC’s marketing and PR director for three years. </span><span>Founder and owner of <a href="http://www.aveconsulting.com/" target="_blank"><span>AVE Consulting, Inc</span></a></span><span><a href="http://www.aveconsulting.com/">.</a></span><span>, she <span>works with companies of all sizes to develop compelling, persuasive, and effective <a href="http://www.aveconsulting.com/" target="_blank"><span><span>customer-centric marketing and communications strategies</span></span><span> </span></a></span></span><span>that encompass everything from</span><span> websites to social media to print collateral. Under her leadership, WIC is poised for an accelerated level of growth, with expansion of its member benefits through such programs as its prestigious Leaders Network, satellite groups, workshops, and webinars. Horzewski’s specific expertise in social media strategies is well suited to help the organization further enhance its online presence as the organization enters its 12th year.</span></p>
<p><strong><span>Vice President—Jennifer Berkley</span></strong><span> builds on her past experience and contributions as WIC treasurer and WIC vice president. Founder and owner of <a href="http://www.theinsightadvantage.com/" target="_blank"><span>The Insight Advantage</span></a></span><span>, she helps businesses <a href="http://www.theinsightadvantage.com/" target="_blank"><span>integrate customer insight</span></a></span><span> to make key business decisions in the face of emerging customer needs. Jennifer also teaches the Power of Marketing Research at University of California at Santa Cruz Extension in Silicon Valley.</span></p>
<p><strong><span>Treasure and Finance Director—Melissa Stacey</span></strong><span> returns for a third year as WIC treasurer and finance director. Owner and founder of <a href="http://www.feelingorganized.com/" target="_blank"><span>Feeling Organized</span></a></span><span>, Melissa specializes in helping homes, offices, and small businesses create <a href="http://www.feelingorganized.com/" target="_blank"><span>customized organization systems</span></a></span><span> to fit their unique needs and styles. She’s also president of Women’s Networking Alliance (WNA).</span></p>
<p><span><strong>Secretary and Communications Director—Deb McClanahan</strong> continues as secretary and communications director for a second year. Principal of <a href="http://www.broadbandhr.com/" target="_blank"><span>BroadBand HR Consulting</span></a></span><span>, Deb helps companies with <a href="http://www.broadbandhr.com/" target="_blank"><span>executive search and HR consulting</span></a></span><span>. She’s also developed a practice in expert testimony, helping attorney clients with challenging immigration and employment matters.<strong> </strong></span></p>
<p><strong><span>Programs Director—Melissa Frank</span></strong><span> joins the board as programs director and is an <a href="http://www.womeninconsulting.org/site/c.jhLOK0PELoF/b.5715919/k.AE94/Programs_Director.htm">attorney providing </a><a href="http:///" target="_blank">startup counseling and guidance</a> to small businesses and consultants in a variety of industries. Melissa also provides a select number of clients custom event planning services through her event management company <a href="http://www.marloweberglund.com/" target="_blank"><span><span>Marlowe Berglund Events</span></span></a><span><a href="http://www.marloweberglund.com/"><span>.</span></a></span> </span></p>
<p><strong><span>Marketing &amp; PR Director-Elect</span></strong><strong><span>—</span></strong><strong><span>Fanny Kim</span></strong><span> joins the board as marketing &amp; PR director-elect, and will assume full responsibility for WIC marketing and PR in Q2 2010. A <a href="http://fkpr.net/" target="_blank">public relations consultant</a> with over 15 years of experience, her expertise ranges from nonprofit and health/wellness to media properties and digital technology. Fanny started consulting in 2001 while attending graduate school in New York City. Since then, her firm, <a href="http://fkpr.net/" target="_blank"><span><span>FKPR</span></span></a><span>, </span>has partnered with New York City, San Francisco, and Los Angeles-based public relations firms. </span></p>
<p><span><strong>Online Marketing Director—Jean Lombard</strong> joins the board in a newly created position focused on WIC’s online marketing endeavors, previously under the marketing and PR director. </span><span>Formerly one of WIC’s marketing co-chairs, Jean was responsible for positioning and promoting WIC and its events. In her board role, she’ll oversee WIC’s online marketing efforts, including the WIC blog and website, and the organization’s Facebook, Twitter, and LinkedIn presence. Jean is a PR and marketing professional, operating her consultancy <a href="http://www.linkedin.com/pub/jean-lombard/0/481/9b8" target="_blank">The Jean Effect</a>. </span></p>
<p><span><strong>Membership Director—Kathie Sherman</strong> joins the Board as WIC’s membership director. As president of <a href="http://www.tenfourmarketing.com/" target="_blank"><span>TenFour Marketing</span></a></span><span>, Kathie helps companies develop and implement <a href="http://www.tenfourmarketing.com/" target="_blank"><span>direct marketing programs</span></a></span><span> focused on increasing response rates, tracking and measuring results, and achieving higher ROI on marketing programs. She’s worked with many well-known companies, including Apple, CapGemini, Sun Microsystems, and Penton Media. </span></p>
<p><strong><span>Partnerships &amp; Alliances Director—Sherry Prescott–Willis</span></strong><span> returns for a third year in her role as WIC director of partnerships. A former principal of Prescott Marketing and founder of <a href="http://www.marketthisstrategy.com/" target="_blank"><span>Market This Strategy</span></a></span><span>, she has over 18 years of strategic marketing expertise in both consumer and high-technology industries. Sherry is the author of <a href="http://www.marketthisstrategy.com/the_book.html" target="_blank"><span><em>Market This!: An Effective 90-Day Marketing Tool</em></span></a></span><span>, currently available on <a href="http://www.amazon.com/" target="_blank"><span>Amazon</span></a></span><span> and <a href="http://www.barnesandnoble.com/" target="_blank"><span>BarnesandNoble.com</span></a></span><span>.</span></p>
<p><strong><span>Partnerships &amp; Alliances Director-Elect</span></strong><span>—<strong>Kelli Richards </strong>joins the board this year as partnerships &amp; alliances director-elect, and will assume full responsibility for WIC partnerships in Q2 2010. For the past 12 years, she’s run <a href="http://www.allaccessgroup.com/" target="_blank"><span>The All Access Group</span></a>, advising companies involved with <a href="http://www.allaccessgroup.com/" target="_blank"><span>digital music and entertainment</span></a>. A connector, bridge-builder, and trusted navigator in digital media, Kelli creates opportunities for clients when they may not otherwise have access to the most sought-after influencers and decision makers. </span></p>
<p><strong><span>Satellite Director—Anne Evers </span></strong><span>joins the board in a newly created position focused on WIC’s ever-growing satellite groups. Anne was co-founder of the WIC San Francisco satellite group and just recently stepped down from that role. Founder and owner of <a href="http://www.aeversco.com/" target="_blank"><span>Anne Evers Communications, Inc</span></a></span><span><a href="http://www.aeversco.com/">.</a></span><span>, Anne provides <a href="http://www.aeversco.com/" target="_blank"><span>editorial services for financial services</span></a></span><span> clients, ranging from Fortune 500 companies to small startups. Specializing in writing, editing, and project management, she works with clients to turn business communication ideas into reality. </span></p>
<p><span><strong>Strategic Audiences Director—Deborah Siegle</strong> returns for a second year as strategic audiences director, overseeing WIC’s Leaders Network. Principal of <a href="http://www.marketingsolns.com/" target="_blank"><span>Strategic Marketing Solutions</span></a></span><span>, Deb assists clients with <a href="http://www.marketingsolns.com/" target="_blank"><span>strategic research</span></a></span><span>, market and product development, technology industry analysis, and <a href="http://www.marketingsolns.com/" target="_blank"><span>customer loyalty and experience projects</span></a></span><span>. With more than 25 years experience, she quickly identifies and addresses core issues, developing actionable strategies and tactics that make a measurable difference to her clients. </span></p>
<p><span><strong>Strategic Initiatives Director—Jan Richards</strong> assumes her role as strategic initiatives director for a second year. </span><span>A national Baldrige Award examiner for five years, she heads up <a href="http://www.jgrichardsresults.com/" target="_blank"><span>J.G. Richards Consulting</span></a></span><span>, helping companies </span><span>streamline and simplify their operations; clarify their vision, goals, and priorities; and implement <a href="http://www.jgrichardsresults.com/" target="_blank"><span><span>effective process management</span></span></a></span><span>. This enables clients to increase profits by reducing costs, growing revenues, and increasing business flexibility.</span></p>
<p><strong><span>Volunteer Director—Deborah Hoard</span></strong><span> continues her second year on the board, this time as volunteer director, putting to good use her experience as VP of volunteers for the Silicon Valley chapter of IABC. In her first year on WIC’s board, she served as programs director. As founder of <a href="http://www.get-net-results.com/" target="_blank"><span>Net Results</span></a></span><span>, Deborah consults on <a href="http://www.get-net-results.com/" target="_blank"><span>marketing campaigns</span></a></span><span> for a range of Silicon Valley businesses, from startups to Fortune 500 companies, helping them further their business objectives and maximize their budget and resources. </span></p>
<p><span><strong>Past President—Linda J. Popky</strong> continues to support the WIC board in the role of past president.</span><span> Recently recognized as one of Silicon Valley’s top <a href="http://www.womeninconsulting.org/site/apps/nlnet/content2.aspx?c=jhLOK0PELoF&amp;b=4496267&amp;ct=6823457#httpwwwwomeninconsultingorgsiteappsnlnetcontent2aspxcjhLOK0PELoFampb4496267ampct6823457" target="_blank"><span>“Women of Influence”</span></a></span><span><span> </span></span><span>by the <em>San Jose/Silicon Valley Business Journal</em>, Linda is founder and president of <a href="http://www.l2massociates.com/" target="_blank"><span>L2M Associates, Inc.,</span></a></span><span> a <a href="http://www.l2massociates.com/" target="_blank"><span>strategic marketing firm</span></a></span><span>. </span><span>She&#8217;s a speaker, educator, coach, and consultant, as well as the author of <em>Marketing Your Career</em> and <em>Promoting Your Non-Profit.</em></span></p>
<h2><span><span>About WIC</span></span></h2>
<p><span><a href="http://www.womeninconsulting.org/" target="_blank">Women in Consulting (WIC)</a> is a vibrant, diverse, and powerful community of consultants and small business owners working to build strong businesses. Founded in the San Francisco Bay Area in 1998, WIC provides its 400+ members and affiliates a forum to connect and share with like-minded professionals. Established as a nonprofit, collaborative community to foster successful businesses for its members, WIC sponsors programs and activities to help members network, improve their skills, and thrive even in a tumultuous economic climate, and also provides consulting leadership and support to the community at large. </span></p>
<p><span>For more information</span></p>
<ul type="disc">
<li><span>Visit our <a href="http://www.womeninconsulting.org/" target="_blank">website</a> </span></li>
<li><span>Follow us on <a href="http://twitter.com/wiconsult" target="_blank">Twitter</a></span></li>
<li><span>Chat with us on our <a href="http://blog.womeninconsulting.org/" target="_blank">blog</a> </span></li>
<li><span>Become a fan on <a href="http://www.facebook.com/womeninconsulting" target="_blank">Facebook</a> </span></li>
<li><span>Join our <a href="http://www.linkedin.com/groups?gid=1822&amp;trk=hb_side_g" target="_blank">LinkedIn group</a> </span></li>
<li><span>Email <a href="mailto:info@womeninconsulting.org">us</a> </span></li>
</ul>
<p><span><span><span><span><span style="COLOR: #ff0000"><span> </span></span><strong>Press Contact:<br />
</strong>Renee Maler<br />
PhilosophyPR + Marketing<br />
for Women in Consulting<br />
925.968.9495<br />
<a href="mailto:renee@philosophypr.com"><strong>renee@philosophypr.com</strong></a> </span></span></span></span></p>
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		<title>WIC Press Release: Women in Consulting Gears Up for 2010 with a Full Slate of Winter Events</title>
		<link>http://aveconsulting.com/blog/2010/01/11/wic-press-release-women-in-consulting-gears-up-for-2010-with-a-full-slate-of-winter-events/</link>
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		<pubDate>Mon, 11 Jan 2010 15:01:38 +0000</pubDate>
		<dc:creator>AVE Consulting</dc:creator>
				<category><![CDATA[AVE News]]></category>
		<category><![CDATA[AVE Consulting in the News]]></category>
		<category><![CDATA[Avery Horzewski in the News]]></category>
		<category><![CDATA[WIC]]></category>
		<category><![CDATA[Women in Consulting]]></category>

		<guid isPermaLink="false">http://aveconsulting.com/blog/?p=142</guid>
		<description><![CDATA[San Mateo, CA – January 11, 2010—Women in Consulting (WIC), a collaborative community of professional consultants and small business owners, today announced its first quarter 2010 program line-up, including webinars and in-person events in Los Gatos, Marin, San Francisco, Walnut Creek, and other Bay Area locations.  Events slated for the first quarter include: January 11, [...]]]></description>
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<p><strong><img class="alignleft size-full wp-image-153" title="wic-w-only" src="http://aveconsulting.com/blog/wp-content/uploads/2010/01/wic-w-only.jpg" alt="wic-w-only" width="67" height="67" />San Mateo, CA – January 11, 2010—</strong><a href="http://www.womeninconsulting.org" target="_blank">Women in Consulting (WIC)</a>, a collaborative community of professional consultants and small business owners, today announced its first quarter 2010 program line-up, including webinars and in-person events in Los Gatos, Marin, San Francisco, Walnut Creek, and other Bay Area locations. </p>
<p><span id="more-142"></span>Events slated for the first quarter include:</p>
<ul>
<li><strong>January 11, 11:30am – 1:00pm:</strong> <em>“She Said – He Heard: How Differences in Communication Styles Can Sabotage Your Business</em>,” with author Michael Johnson (South Bay Lunch Meeting, Los Gatos Lodge, Los Gatos)</li>
<li><strong>January 13, 11:30am – 1:30pm:</strong> “<em>Accomplishing More with Less: Five Productivity Principles for the Digital Age,”</em> presented by Pierre Khawand, Founder, People-OnTheGo (East Bay Lunch Meeting, Pyramid Alehouse, Walnut Creek)</li>
<li><strong>January 14, 5:00pm – 7:00pm:</strong> <em>“Musings from the Master: A Conversation with Million Dollar Consultant Alan Weiss”</em> (WIC Special Event, Sir Francis Drake Hotel, San Francisco)</li>
<li><strong>January 18, 6:30pm – 8:45pm:</strong> <em>“Thought Leadership: Your Platform to Build More Business,”</em> presented by Kate Purmal (North Bay Meeting, Unity Center, Novato; Appetizers)</li>
<li><strong>January 21, 6:00pm – 8:30pm:</strong> <em>“Making 2010 Your Best Year Ever—Without Breaking Your Neck,”</em> presented by Kate Purmal (General Dinner Meeting, Michael’s at Shoreline, Mountain View)</li>
<li><strong>February 3, 11:00am – 12:00pm: </strong><em>“The Relevance Ultimatum: Strengthening Your Value to Your Client,”</em> presented by Elaine Starling (Webinar)</li>
<li><strong>February 8, 11:30am – 1:00pm:</strong> <em>“</em><em>R-P-M: Three Steps to Extraordinary Achievement in 2010,” </em>presented by Sandi Smith (South Bay Lunch Meeting, Los Gatos Lodge, Los Gatos)</li>
<li><strong>February 10, 11:30am – 1:30pm:</strong> <em>“</em><em>Five Strategies to Control the Financial Chaos in Your Office,” </em>presented by Holly DeVito (East Bay Lunch Meeting, Pyramid Alehouse, Walnut Creek)<strong></strong></li>
<li><strong>February 11, 6:00pm – 8:00pm</strong>: <em>“Consulting Insights from a Corporate Perspective for 2010,”</em> a panel of corporate executives sharing insights into hiring consultants in the new economy (Workshop Michael’s at Shoreline, Mt. View)</li>
<li><strong>February 18, 6:00pm </strong><strong>–</strong><strong> 8:30pm:</strong> <em>“Transformation Consulting: Why the Experience Matters,”</em><em> </em>presented by Shareef Mahdavi<em> </em>(General Dinner Meeting, Quadrus Conference Center, Menlo Park)</li>
<li><strong>February 23, 6:30pm – 8:45pm:</strong> North Bay Networking Meeting (Unity Center, Novato; Appetizers)</li>
<li><strong>February 24,</strong> <strong>5:30pm </strong><strong>–</strong><strong> 7:30pm:</strong> San Francisco Networking Meeting (San Francisco)</li>
<li><strong>March 2, 12:00pm – 1:30pm:</strong> Peninsula Quarterly Networking Meeting (Luncheon, Caprino&#8217;s, Belmont)</li>
<li><strong>March 8,</strong><strong> 11:30am </strong><strong>–</strong><strong> 1:00pm:</strong> <em>“Strong Women, Powerful Financial Strategies,” </em>presented by Judy Cziprian of Ameriprise Financial Services (South Bay Lunch Meeting, Los Gatos Lodge, Los Gatos)</li>
<li><strong>March 10, 11:30am – 1:30pm:</strong> East Bay Networking Meeting (Luncheon, Pyramid Alehouse, Walnut Creek)</li>
<li><strong>March 18, 6:</strong>00pm – 8:30pm: General Dinner Meeting (Michael’s at Shoreline, Mt. View)</li>
<li><strong>March 24, 5:30pm </strong><strong>–</strong><strong> 7:30pm:</strong> San Francisco Networking Meeting (San Francisco)</li>
</ul>
<p>WIC events are designed to be interactive so that attendees can engage with the speaker and learn practical, actionable advice they can employ immediately in their own practice. One example of these highly interactive programs is the upcoming January 14 event with renowned consultant, speaker, and author Alan Weiss, where he’ll share his thoughts on consulting in an informal, unscripted, unplugged context. Held from 5:00pm – 7:00pm at the Sir Francis Drake Hotel in San Francisco, the event will focus on:</p>
<ul>
<li>The direction of consulting and consulting practices in 2010</li>
<li>What consultants can learn from the recent economic upheaval and changes</li>
<li>Why value-based fees make even more sense today than ever before</li>
<li>The meaning of an Accelerant Curve and how can it impact your business</li>
<li>How technology has impacted consultants and the way they build their businesses</li>
<li>Why it’s so important to reduce labor intensity</li>
</ul>
<p>“As the premier networking organization for consultants in the Bay Area, WIC is dedicated to exposing members to the most cutting-edge business content through engaging in-person conferences and workshops and interactive online events,” said <a href="http://www.womeninconsulting.org/site/c.jhLOK0PELoF/b.4496177/k.BF75/Board_of_Directors.htm" target="_blank">Avery Horzewski</a>, WIC’s incoming president for 2010 – 2012. “This is going to be an exciting year for our supportive, collaborative <a href="http://blog.womeninconsulting.org/wic-news/the-power-of-women/" target="_blank">community</a>, as members aim to incorporate smart growth into their business plans and collectively increase revenue.”</p>
<p>For a complete list of upcoming WIC networking events, meetings, workshops, webinars, and other events, visit the <a href="http://www.womeninconsulting.org/site/c.jhLOK0PELoF/b.4279739/k.4A1A/Consulting_events_and_meets_for_members_and_guests_in_San_Francisco_Bay_Area.htm" target="_blank">WIC website</a>. Join today to benefit from these events and take a proactive step toward greater control over your own future!</p>
<p><strong>About WIC</strong><br />
<a href="http://www.womeninconsulting.org/" target="_blank">Women in Consulting (WIC)</a> is a vibrant, diverse, and powerful community of consultants and small business owners working to build strong businesses. Founded in the San Francisco Bay Area in 1998, WIC provides its 400+ members and affiliates a forum to connect and share with like-minded professionals. Established as a nonprofit, collaborative community to foster successful businesses for its members, WIC sponsors programs and activities to help members network, improve their skills, and thrive even in a tumultuous economic climate, and also provides consulting leadership and support to the community at large. </p>
<p>For more information</p>
<ul>
<li>Visit our <a href="http://www.womeninconsulting.org/" target="_blank">website</a></li>
<li>Follow us on <a href="http://twitter.com/wiconsult" target="_blank">Twitter</a></li>
<li>Chat with us on our <a href="http://blog.womeninconsulting.org/" target="_blank">blog</a></li>
<li>Become a fan on <a href="http://www.facebook.com/womeninconsulting" target="_blank">Facebook</a></li>
<li>Join our <a href="http://www.linkedin.com/groups?gid=1822&amp;trk=hb_side_g" target="_blank">LinkedIn group</a></li>
<li>Email <a href="mailto:info@womeninconsulting.org">us</a></li>
</ul>
<p>###     </p>
<p><strong>For more information, contact:</strong></p>
<p>Renee Maler<br />
Philosophy PR + Marketing<br />
For Women in Consulting<br />
925.968.9495<br />
<a href="mailto:renee@philosophypr.com">renee@philosophypr.com</a></p>
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